About Whitemagic

about-wm

White Magic was born out of our love for the Himalaya and a desire to share this love with the world.

Formed in 2010, White Magic is a mountain guiding company delivering meticulously planned, carefully curated and safely executed adventure trips to various corners of the Himalaya and to a few of the 7 Summits (outside the Indian sub-continent). We manage end to end execution, including trip design, putting together equipment, logistic support, all done in house, by us, thus ensuring the highest performance and safety standards and consistent client experience that we are known for. For trips and expeditions outside the subcontinent we work with tried, tested and trusted local partners who share the same passion for impeccable delivery standards. Quality more than quantity, customer delight more than mere satisfaction are the guiding forces behind the strong and steady strides that we are making in the Mountain Guiding Landscape. 

 

Our belief!

We believe that adventurers world over share the common urge to experience remote, wild and beautiful locations, break out of self imposed limitations, overcome difficult odds and achieve challenging goals. The adventurer finds deep personal satisfaction, self realisation and peaks out on self confidence in this journey of pushing himself/herself beyond the realm of possibilities. It is White Magic's goal to help our clients experience these feelings, repeatedly, on their every outing with us.

 

Achieve your Adventure Goals in Comfort & Safety

We will help you to travel to wild and beautiful places that you have never gone to before, we will help you raise your mountain skills and personal resilience to the next level, to take calculated risks that you might hesitate to take on your own and so enable you to achieve your adventure.
For first timers in the mountains we offer holidays that combine modern creature comforts with the excitement of being in wild places. For trekkers we offer a number of spectacular multi-day treks with overnight tented accommodation and excellent food. For climbing enthusiasts we run specialised mountaineering expeditions in the Himalayas and some other big mountains around the world.
Call us to discuss your adventure goals – our experienced and knowledgeable trip leaders will help you find a trip with just the right blend of challenge and enjoyment, while providing you with an opportunity to go to the next level.

Regions we can take you


The Himalayan Range

Himalaya, meaning “ snow abode” is an uninterrupted range of mountains and peaks that has long fascinated and challenged adventurers. While mountaineers look at it as an ultimate challenge, aspiring trekkers have it on their bucket list. Extending from West to the East in the form of a 2,500 km curve, people come to the Himalaya for many reasons -  to seek knowledge, solitude and enlightenment, adventure and challenge.

 

map

 

The 7 Summits

We are offering 3 of them (Dark Grey)

 

Peak Height

Team


.

Food & Equipment


Our chefs and kitchen staff routinely produce a mouth-watering spread of tasty, hygienically cooked dishes at every meal. While trekking, a nutritious and tasty packed lunch is provided. We offer Local, Chinese and Continental cuisines and use locally purchased produce. Our meals are carefully designed to be balanced, nutritious and tasty. The emphasis is on a high carbohydrate and largely vegetarian diet, which we have found is more easily digested in the mountains, especially at higher altitudes. We accommodate a wide variety of dietary preferences and have even served gluten free food on occasion. Meal helpings are generous and the drinks and snacks are always plentiful. We provide you with ample safe drinking water throughout a trip – the water is collected from known clean sources and is then boiled, cooled and a dash of iodine added at times as an precautionary measures.

-

 

We use the highest standard of equipment on all our trips. On our climbing trips we use only UIAA / CE tested climbing equipment. All our equipment undergoes regular preventive maintenance. On treks we offer spacious three-men dome tents on twin- sharing basis so that you have enough personal space along with your equipment. You will be provided with foam mattresses inside the tents to sleep on. All trekking trips include toilet tents (dry pit), spacious kitchen tent and a dining tent with tables and camp stools. On all the trips going to altitudes above 5000m we carry a PAC (Portable Altitude Chamber) and Pulse Oximeters. An exhaustive first aid kit is always carried by the trip leader. With large groups the front and the rear are always covered by our team members equipped with Walkie-Talkie radios.

In The News


Satopanth 2019 by Divya Bhalla

Story by Divya Bhalla
Participant on our Satopanth expedition shares a story on her takeaways from the climb.

Bara Banghal 2019

Business Standard Oct 19
Shyam Saran writes in Business Standard on his experience with us on Bara Banghal

The Himalayan Journal

November 2017
Article about our First Ascent of Arwa Col in The Himalayan Journal

Live Mint Online

October 2017
Featured as recommended operator for Annapurna Base Camp Trek.

Discover India

October 2016
Our First Ascent of Arwa Col featured in Discover India Magazine

Action Asia

May / June 2016
Featured as recommended operator for Bara Banghal trek.

National Geographic Traveller

April 2016
Stok Kangri Trip featured on Nat Geo Traveller India

National Geographic Traveller

April 2014
A featured story from our Kilimanjaro Climb by Praveen Suthrum.

Outlook Traveller

November 2013
A photo feature on our Panpatia Col trek by Sankar Sridhar.

Action Asia

July 2013
A story from our Panpatia Col trek by Sankar Sridhar.

National Geographic Traveller

May 2013
A photo from our Auden Col trip makes it to the cover of Nat Geo Traveller.

Railbandhu

April 2013
A featured story on our Panpatia Col trek.

Sports Illustrated

December 2012
A featured article on our Panpatia Col trek by Sankar Sridhar.

National Geographic Traveller

July 2012
Listed as a recommended operator for the Bara Bhangal trek.

Open Magazine

December 2011
Kilimanjaro & Auden’s Col story by Ashok Mahadevan
Auden's Col Featured Story in Action Asia Oct 2011

Action Asia

October 2011
A featured article on our Auden’s Col trek by Sankar Sridhar.

GQ - Travel Special

April 2011
Maps & Images for a Kilimanjaro story by Ashok Mahadevan.

Responsible Travel

 

Travelling through a fragile natural & social ecosystem such as the Himalayas carries with it an important responsibility. White Magic completely believes in the “take only memories, leave only footprints” philosophy and is very particular about leaving campsites & trails cleaner than we find them. We constantly educate our staff, our customers and local people on best eco-friendly practices to preserve the environment. On the social responsibility side, White Magic employs local people as guides, cooks and porters and delivers training to several more as a contribution to the adventure tourism industry. We purchase local produce wherever we can – such as vegetables, fruit and food grains. We aim to give something back to the people of the region we work in.

 

 We also started the White Magic foundation (SRA Registered) after the 2013 floods in Uttarakhand - we couldn't think of a better way to  channelise our Corporate Social Responsibilities (CSR) activities than this. As part of the foundation we worked on community building in the Miyar Valley though Impact Miyar project and also were a part of relief efforts during the Nepal Earthquake in 2015.